What it actually does
Reputation.com is a reviews-and-listings suite for brands that run many sites. After a visit closes, it asks for the review, watches the score, and keeps name, hours, and photos straight on the directories. They call the number Rep Score. That is the product. It is not a phone system. It is not missed-call text-back. It is not a shop OS.
I opened reputation.com/pricing on August 30, 2026. Three published cards, all Talk to Sales. Rep Core is $80 a location a month: review collection, requesting, AI replies, plus business listings and SEO. Rep Core plus Pulse is $115 (they mark it most popular): Rep Score, journey insights, an AI reputation manager, Pulse analytics, and one basic survey template. Rep Core plus Surveys is $150: six custom templates, email survey requesting, targeted outreach, deeper experience insights. Enterprise is custom at 125-plus locations, with a customer success manager. Add-ons sit under the cards with no public dollars: Competitive Insights, Actions and Ticketing, Social Suite, Premium Sources, Premium Integrations, Managed Services, Expert and Professional Services.
The service agreement (effective May 1, 2025) is the paper. The order form sets the term. It auto-renews for the same length unless either side gives written notice at least 30 days before the term ends, to legalnotices@reputation.com. Fees follow the order form, due in 30 days unless the form says otherwise. Carrier SMS fees can be passed through. Late interest is 3% a month or the legal max. Thirty days overdue can accelerate unpaid fees. They can suspend after 10 days notice. California law, Santa Clara County. A HIPAA BAA exists on the legal page. Independent star counts from G2 were not retrieved on this date. Do not treat a blog roundup as a count I opened.
Who should buy it
Buy it
Buy it if you already run several locations and you need one dashboard for Google reviews and directory accuracy, with a person who will own the sales call and the 30-day calendar. Healthcare groups, dealer groups, property, self storage, restaurants, and multi-unit retail are the aisle they actually sell. On the real-estate page they name Yardi, Entrata, and RealPage. Automotive only says common automotive systems. The healthcare page names no PMS. That is not a one-van plumber.
Skip it
Do not buy it if you only wanted post-job Google reviews. NiceJob is $75 a month, month-to-month, 14-day trial, no sales call. Housecall Pro already includes the review ask from $79. Jobber puts reviews in Marketing Suite at $99, not in Core at $49. Birdeye is the other multi-location suite. Their list is Custom, with 90-day written non-renewal and an 8% Innovation Fee at auto-renew unless you strike it. Reputation prints dollars and still makes you talk to sales. The 30-day notice is the kinder cancel window of the two.
The catch
The reason not to buy, even when the aisle is right, is the call plus the meter. $80 a location looks cheap until you multiply it, and until you miss the notice window and own another term. Chatmeter is Custom for 50-plus location marketers. Reputation publishes $80 and still sits in that family. A one-location shop on this contract is paying for a dashboard built for Greystar, not for a truck.